Bushnell

Bushnell

Bushnell is leading designer and marketer of branded outdoor technology accessories including sports optics and hunting devices.  A dominant player with trusted brands in a highly fragmented market, MidOcean believed that Bushnell offered significant growth opportunities both organically and through acquisition.  During MidOcean's ownership, Bushnell completed 9 strategic acquisitions and Midocean sold its investment in Bushnell in November 2013.

Strategic Growth Through Acquisition

Gold Tip

2013

Primos Hunting

2012

Night Optics USA

2011

Cebe

2009

Simmons

2008

Millett

2008

Ultropics

2008

Neo

2008

Kolpin

2007

 

 


Investment Date: August 2007
Sector: Consumer
Status: Realized